Activate awareness. Convert intent.
Drive measurable health impact.

Screver Consumer Activation connects digital campaigns data, survey data, and patient outcomes in one workflow. It’s designed for pharma marketers running disease awareness, screening, or adherence programs – where activation is measured not by clicks, but by appointments booked, referrals generated, and education completed.

Pharma Domain-Trained Intelligence

Understands patient, HCP, and caregiver language to detect behavioral patterns and intent across surveys, quizzes, and landing pages.

Omnichannel Data Visibility

Tracks campaign performance across GA4, Meta, Google Ads, and offline QR touchpoints – enabling compliant retargeting and performance optimization based on survey and quiz responses.

Conversion & Activation Analytics

Tracks every step from awareness to appointment – including survey or quiz completion, CTA clicks, OneDoc bookings, and drop-offs – giving teams a live view of what truly drives activation and adherence.

Built for omnichannel healthcare marketing

Screver connects touchpoints across Google Display Network, Meta, YouTube, and offline media – enabling real-time activation and compliant retargeting across channels.


By embedding surveys and quizzes within campaigns, you can track how audiences perceive your materials, capture behavioral and attitudinal data, and use these insights to refine targeting, creative, and channel strategy in real time.

Product Launch IQ Score

From quizzes to care – engagement that converts

Quizzes and Surveys embed across websites, landing pages, and ads – capturing audience insights and syncing with GA4, Meta, and BI dashboaxl visibility and retargeting.

Dynamic retargeting based on quiz or survey answers (e.g. smokers, non-clickers, or patients delaying appointments)

Embedded OneDoc or other platform for instant doctor appointment booking

Smart CTA logic that adapts by risk group, language, or engagement level

Survey-triggered pixel events for campaign optimization and conversion tracking

Insights & Analytics

Measure real consumer behavior, not clicks.

Screver Analytics captures how people actually interact with your campaigns – tracking quiz answers, survey feedback, and conversion intent across channels.

AI Agents for Voice of Customer

Monitors shifts in key themes like access, dosing, education, message relevance, rep interactions, content performance, or channel engagement – and alerts the right team before issues spread.

Product launch excellence
Trend tracking
Early warning

Delivers a one-page summary of top positives, negatives, and trends from the surveys.

Daily overview
Executive insights
Summarization

Detects repeated negative comments about i.e. reps, materials, or training – and sends structured alerts to Sales Excellence or another relevant team.

Field force
Escalation
Closing the loop
WHY SCREVER

Our approach
to  Field Excellence

step 1

Co-Develop & Pilot – Start small, test fast, prove value

We start with people, not processes. Each pilot measures how teams react to new initiatives, leadership styles.

step 2

Refine & Align – Optimize workflows and metrics before scaling

We start with people, not processes. Each pilot measures how teams react to new initiatives, leadership styles.

step 3

Expand confidently and let AI guide progress.

The results shape stronger cultures, better communication, and measurable improvement.

Want to launch or improve your Voice of Customer program?

Share a few details, and our team will get in touch to co-create a plan tailored to your products, markets, and therapeutic area.

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Global Pharma CX Innovation
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Screver IQ Resources

Tips and Trends
2025 AI in Marketing and HR Report
Customer Case
ConfedExpo 2024 – From Stand to Connection Hub
Webinar
Insights on Omniсhannel Strategy and CX in Pharma
Webinar
Insights on Omniсhannel Strategy and CX in Pharma

“A congress isn’t just an event; it’s the start of a relationship. Using Screver, we turned every interaction into a moment to listen, engage, and prepare better for each launch.”

Amelie Layaz
Omnichannel Manager, CSL Vifor Switzerland
CSL logo
Tips and Trends
2025 AI in Marketing and HR Report
Fresh ideas and real examples from leading pharma teams.